IMAGINE SPA MANAGEMENT

01603812727

Watch the Imagine Spa Management Showreel

Pre Launch

People

Imagine Spa Management would develop and implement a detailed recruitment plan for all positions within the proposed facility. This would include all stages of the recruitment process and the outcome would be a team of therapists and managers as per the proposed staffing structure. A detailed training programme would be provided for all staff including:

  • The brand
  • The development of a winning culture
  • Customer service
  • Sales both ‘needs analysis’ driven process training or retail specific training
  • Operational training
  • Treatment delivery training for therapist

content-sv-pl-1

Process

A detailed Operational Manual will be provided for all aspects of the club business. This would be built around the development of the “customer journey” as they enjoy the spa experience in the planned facility. Imagine Spa Management will provide a Club Standard Operations Manual, Emergency Action Plan to be implemented from launch.

A spa bookings and management system would be sourced and installed together with all the relevant processes and training that it will require. Included within this system will be a reporting system for the performance of the spa including the development of key performance indicators.

Product

Imagine Spa Management will source and manage the therapy and retail product house selection process. A detailed procurement process will also be implemented for all other equipment and pre-opening supply requirements.

content-sv-pl-2

Promotion

Imagine Spa Management has a creative design team which can provide the following services:

  • Preparation of the brand template which forms the basis of ‘the brand’
  • Design and artwork for all collateral
  • Design and production of the Treatment and Services Guide and brochure including all artwork and copywriting, direction of photographic work etc.
  • Creation of website to maximise business creation through the use of pay per click and search engine optimisation
  • Production of launch marketing plan to pre-sell the club before opening. This would include creating an enquiry database, copywriting all press articles, mailshots, press releases and delivering all launch promotions.