IMAGINE SPA MANAGEMENT

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Record Christmas Sales Achieved

By Dave Courteen, 05 January 2010

All Imagine managed spas have recorded their best ever December sales figures. Boosted for the first time by the ability for customers to buy vouchers on line and supported by a targeted campaign courtesy of “Boost”, our in-house single customer view database management system, we have seen like-for-like sales up by 25% at some spas and over 20% across the group. Sales of retail products has also beaten all previous records and Vanessa Launchbury Smith, Spa Development and Communications Manager, puts this down to a more focussed approach;

“This year we have put together a few compelling retail offers for our spa guests and this has helped the staff to focus their sales efforts. We are really pleased with the results and our Christmas retail stocks have pretty much all been sold. It’s been a great end to a successful year”

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